I’m passionate about brands, brand strategy, innovative products and technologies. I have a decade of agency experience with Pointroll and held supervisory and management roles all the while coordinating people with projects of various sizes. My sightline doesn't end with the campaign/project in front of me. I tend to think outside the box and get the bigger picture. My love for the digital web sphere always kept my ambition moving to where I can make the most of my skills. It didn’t matter if it was in Operations or Technology if I felt I could make a difference I’d shoot for it.
     I've worked my way up from the early stages of a startup company during the online advertising boom of early 2000s to my current standing as a leader in advertising technologies. My background spans from every aspect of the advertising world. I've worked within the areas of creative/ad development, trafficking, strategy, delivery, and even the client/publishers facing side. Of recent I spent a great deal of time solely on the technology end working towards ad creative innovations. My focus was with developing new products, new ad features, and third party integrations.

ramblings of an ad man

A cold reality of Adviewability

  • Tuesday, December 23, 2014 7:38 PM


   Before I get into the nitty gritty I want to clear the air first. I don't mean to make any of the topic about Adviewability sound grim or useless. My goal here is to inform not persuade agains…

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